Billionaire entrepreneur Elon Musk has launched an artificial intelligence (AI) company called xAI, aiming to develop a generative AI program to compete with established offerings like OpenAI"s ChatGPT. Musk, who co-founded OpenAI but left in 2018, has criticized the company for being “woke” and accused its language bot of bias. xAI plans to be "maximally curious, maximally truth-seeking," with the goal of "understanding the true nature of the universe." The company has hired engineers who previously worked for major players like Google and OpenAI. While xAI will work closely with Musk"s other companies, Tesla and Twitter, it will remain a separate entity. Musk has expressed concerns about the potential dangers of AI and hopes that xAI will be safer than its competitors. The new company is in its early stages, and Musk expects it to take time before reaching the scale of OpenAI or Google"s offerings.